Tmall PLAY FOR NEW Street Pop-up Show

中文
Tmall PLAY FOR NEW Street Pop-up Show
Tmall Double 11 street gala held the PLAY FOR NEW street pop-up show at Beijing The Place, with amateur runway performances.
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Industry
互联网
Pop-up type
其他
Dates
2018.10.27
Venue type
商业广场
Venue size
大型≤200m²
Build-out
轻奢效果8000元/m²
快闪城市
Beijing
Brands
天猫
Event photos
All(15)
Detail photos(7)
Promotional materials(8)
Videos(0)
Results
收起
Objectives
品牌传播
Details
收起
Planning
Area planning
打卡区、舞台
互动玩法
产品体验
Interactive show
其他
设计
主要用色
营销
传播节点
节假日、品牌日
媒体推广
微信、微博
Details

Tmall Double 11 street gala PLAY FOR NEW pop-up show at Beijing The Place—top models' fully transparent makeup process interprets four street trends; cool staggered stepped runway flows smoothly; big-name makeup artists on site remake lucky passersby for the four trends; masters step down to customize private fashion shows for passersby—the visual feast live show is your staircase to fashion!  

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