People's Daily China-Chic Pop-up Season 2

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People's Daily China-Chic Pop-up Season 2
This pop-up features 12 themed zones showcasing achievements in different fields and the self-strengthening, confident charm of Chinese brands.
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Industry
互联网
Pop-up type
快闪店、IP主题展
Dates
2020.09.25(2 days)
Venue type
商业广场
Venue size
超大型300m²以上
Build-out
快闪城市
Beijing
Brands
人民日报
Event photos
All(10)
Detail photos(10)
Promotional materials(0)
Videos(0)
Results
收起
Objectives
产品销售
Details
收起
Planning
Area planning
零售区
互动玩法
产品体验
Details

Among them, 12 themed zones are: Dream Chase Deer, Heavenly Questions Journey, Dream Return Divine Land, National Color Heavenly Fragrance, Light Shadow Companion, Paint Dream Dunhuang, Stars Shift, Innovation Lab, Vital Fuel Station, Thousand Miles Rice Fragrance, Everyday Bustle, China-Chic Night. “This Is Very China” theme runs through the whole event, interpreting “China-chic” power from culture, tech and livelihood angles, promoting Chinese cultural confidence and brand confidence.


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