Strawberry Into 「Light」 Market

Strawberry Into 「Light」 Market

ABSOLUT.® joins #Tmall Black Box# to create Strawberry Into 「Light」 Market—immersive 「play berry」 experience instant GET.

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Industry

互联网,酒水饮料

Pop-up type

快闪店

Dates

2021.07.29(4 days)

Venue type

商业广场

Venue size

大型≤200m²

Build-out

轻奢效果8000元/m²

快闪城市

Shanghai

Brands

绝对伏加特,天猫小黑盒

Event photos

All(11)

Detail photos(10)

Promotional materials(1)

Videos(0)

Results

收起

Objectives

品牌传播

Details

收起

Planning

Area planning

体验区、打卡区

互动玩法

产品体验

设计

主要用色

营销

目标人群

20岁~29岁、30岁~39岁、40岁~49岁

媒体推广

微信、微博

Details

Become a berry-good artist: DIY collage art and hand-painted canvas bags, join the princess's berry Easter eggs for a bit of luck, and stop at the light drinks station for a light summer special. Quickly invite friends and start a light 'play with berries' summer trip.

合作

上海新天地

图片来自网络/资源方，如需认领

Contact

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