Pizza Masano X Pac-Man Collab

中文
IP crossover
Popup Union selection
Pizza Masano X Pac-Man Collab
Masano X Pac-Man collab Christmas arrives! Pac-Man pizza, Pac-Man exclusive sets, Pac-Man limited pop-up, plus a giant Pac-Man arcade—tasty and fun; hurry and check in!
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Industry
食品餐饮
Pop-up type
快闪店
Dates
2020.12.08(54 days)
Venue type
商业广场
Venue size
大型≤200m²
Build-out
轻奢效果8000元/m²
快闪城市
Shanghai
Brands
比萨玛尚诺
Event photos
All(8)
Detail photos(6)
Promotional materials(2)
Videos(0)
Results
收起
Objectives
品牌传播
Details
收起
Planning
Area planning
体验区、打卡区
互动玩法
产品体验
设计
主要用色
营销
目标人群
≤19岁、20岁~29岁、30岁~39岁
传播节点
节假日
媒体推广
微信、微博
Details

Eat well and play well! At the Shanghai Ruihong Tiandi store, Pizza Marzano gives customers a chance to revisit a classic childhood game! Besides themed food, the store is decorated with various theme elements, plus a large PAC-MAN arcade—not only for photo check-ins but also to play the classic childhood game with friends on site! For customers who can't check in at the pop-up, Marzano also offers an online play chance! The Pac-Man theme limited mini-game “Pizza Marzano Fly” also goes live in parallel.

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