Urban Bounce Space is an all-new elasticity concept space. Upholding Maybelline New York's innovation spirit, it uses surrealist methods so consumers feel the bounce power of the blockbuster new Feather Lip Lacquer. Beyond imagination and convention, it freely bounces back all cold, hard rules of the real world.
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Industry
美妆护肤
Pop-up type
快闪店
Dates
2021.01.31(5 days)
Venue type
商业广场
Venue size
超大型300m²以上
Build-out
快闪城市
美国
Brands
美宝莲
Event photos
All(13)
Detail photos(13)
Promotional materials(0)
Videos(0)
Results
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Objectives
产品销售
Details
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Planning
Area planning
零售区
互动玩法
产品体验
设计
主要用色
Details
Maybelline Urban Bounce x Juhuasuan: velvet matte lip gloss bounce at TX Huaihai—red down pillows, 360 mirror tunnel, cloud-soft floors into concept space.