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Tmall Move Free
From July 17–19, U.S. joint-health brand Move Free brilliantly entered the K11 Tmall Club Ideal Life Experience Center.
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Industry
生活方式
Pop-up type
快闪店
Dates
2020.07.17(2 days)
Venue type
商业广场
Venue size
超大型300m²以上
Build-out
快闪城市
Shanghai
Brands
益节
Event photos
All(6)
Detail photos(6)
Promotional materials(0)
Videos(0)
Results
收起
Objectives
产品销售
Details
收起
Planning
Area planning
零售区
互动玩法
产品体验
Details
Based on the excellent scene of Tmall Club Ideal Life Experience Center, Move Free speaks for joint health and vibrant living, raising two generations' awareness of joint health and presenting healthy, energetic immersive cycling to the public. During the event, many brand fans enjoyed exclusive tastings; numerous KOLs came with family groups; on-site popularity once exploded.
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