IWC Pilot Pop-up

中文
Top luxury
IWC Pilot Pop-up
Swiss watchmaker Schaffhausen IWC presented a pilot-themed pop-up in the atrium of Beijing Parkview Green, where a striking silver-wing Spitfire fighter model and new Pilot's Watch timepieces display precision mechanical texture.
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Industry
11
Pop-up type
快闪店
Dates
2019.11.01(10 days)
Venue type
商业广场
Venue size
超大型300m²以上
Build-out
快闪城市
Beijing
Brands
万国表
Event photos
All(7)
Detail photos(7)
Promotional materials(0)
Videos(0)
Results
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Objectives
产品销售
Details
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Planning
Area planning
零售区
互动玩法
产品体验
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主要用色
Details

IWC brand friend, renowned young actor @Zhang Ruoyun made a surprise appearance at the opening, feeling the mechanical aesthetic charm of time and space. Matching the IWC Big Pilot's Watch Perpetual Calendar on his wrist, seeking the incredible precision of complex mechanical devices within inches.


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