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MECITY 2021 Autumn Limited Pop-up

MECITY 「Modern New Me」 2021 limited creative pop-up is about to land at Shanghai MixC Mall; check in on site for brand fashion surprises and possibly meet many supermodels and fashion bloggers!
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快闪店
Pop-up type
米安斯迪
Brands
2021-07-08  (3 days)
Dates
服装鞋包
Industry
中国 | Shanghai
Location
商业广场
Venue type
大型≤200m²
Venue size
轻奢效果8000元/m²
Build-out
Event photos
All(13)
Detail photos(10)
Promotional materials(3)
Videos(0)
Results
Objectives
新品上线
Details
Planning
Area planning:
体验区、打卡区
互动玩法:
网红打卡
获客销售:
明星
设计
主要用色:
营销
目标人群:
20岁~29岁、30岁~39岁、40岁~49岁
媒体推广:
微信、微博
Details
活动Details

In the all-new 2021 autumn series creation story, MECITY takes “Modern New Me” as creative origin, inspiring fresh thinking and reconstructing self-value amid collisions of diverse urban styles. This MECITY 2021 autumn pop-up fully presents the season's creativity and thought: overall design prototypes an urban gallery, using clean lines to build visual blank space and imagination, so 21 autumn new products display like artworks, letting urban elites freely shuttle and explore modern presence.

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