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Summer Cool Duck Duck
URBAN REVIVO's all-new Donald Duck shaved-ice shop series is out! Come check in and taste summer limited shaved ice with friends.
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快闪店
Pop-up type
迪士尼,UR
Brands
2021-06-01 (29 days)
Dates
服装鞋包,IP跨界
Industry
中国 | Wuhan
Location
商业广场
Venue type
大型≤200m²
Venue size
Event photos
All(9)
Detail photos(8)
Promotional materials(1)
Videos(0)
Results
Objectives
新品上线
Details
Planning
Area planning：
体验区、打卡区
互动玩法：
产品体验
设计
主要用色：
营销
目标人群：
≤19岁、20岁~29岁、30岁~39岁
传播节点：
新品上线
媒体推广：
微信、微博
Details
活动Details
The pop-up is in Yonglehui Park on Anfu Road—the little courtyard of net-green RAC. About an 800-meter walk from Line 7 Changshu Road Station. Blue-and-yellow containers are very eye-catching; indoor décor has many details—retro soda crates, old fans, Daisy and Donald Duck scattered around, and fluffy duck-butt patterned floors. On site you can buy Donald Duck merch such as dressable duck thermos bottles, skating-shoe duck waiter plushies, and special collab limited styles with UR.
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SHANGHAI APU APU CULTURAL CREATIVE CO., LTD ALL RIGHTS RESERVED.
沪ICP备2026007031号-1
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