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adidas Just by Creativity

The offline experience is designed around “Just by Creativity,” continuing adidas's brand idea of interpreting “sport creativity” through a women's lens, aiming to inspire more women to break self-limiting rules and spark creativity while exploring their creative potential in sport.
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Pop-up type
阿迪达斯
Brands
2018-03-14  (18 days)
Dates
潮流运动
Industry
中国 | TBC
Location
广场
Venue type
超大型300m²以上
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Detail photos(5)
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Five experience zones are also full of creativity—Shine Your Looks, One Punch Sets Tone, Full Sniper, Forge Beauty, Energy Recharge—winning many women's favor on site with tech creativity. In “Forge Beauty,” adidas showed globally popular holographic training—HOLOFIT—bringing immersive multimedia entertainment training; in “One Punch Sets Tone,” traditional sport combined with tech power shows more. Each participant can choose favorite tracks, letting music fuse into boxing. “Full Sniper” continues the creative experiences.


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