Mujiushi “City Light Prism” color pop-up space

Vipshop’s Sensory Fun Lab pop-up turns global home appliances into five-sense play—giant radio/camera sets, visual phone labs, kids cooking in taste labs, silent fans and headphones in sound labs—so shoppers feel quality beyond discount wars. Douyin KOLs filmed skits and live tours that spilled offline buzz into social, linking “fun-first living” to Vipshop’s Aug 1 appliance festival traffic.