Jump Down the Rabbit Hole — Alice in Wonderland

Flash mobs birthed pop-up shops (London Christmas 2002; China ~2012). Abroad Adidas/LV/H&M clear stock; China expands to auto, delivery, outlets and internet brands (>100% CAGR toward 3,000 by 2020)—Erae×Transformers, Coke×Luhan, GAC Honda×Xue Zhiqian, Ele.me monthly themes from Sangcha to Love Incompetent.