White Rabbit x Happy Lemon

中文
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White Rabbit x Happy Lemon
Drawing on White Rabbit's history and the spatial layout, visitors are taken back to sweet memories in an old alleyway, letting White Rabbit truly step out of its candy wrapper. With the nostalgia of old stories, and loaded with the sweetness and joy of childhood, it unveils
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Industry
酒水饮料
Pop-up type
快闪店、体验营销
Dates
2018.01.01(31 days)
Venue type
商业广场
Venue size
大型≤200m²
Build-out
快闪城市
Shanghai
Brands
大白兔
Event photos
All(4)
Detail photos(4)
Promotional materials(0)
Videos(0)
Results
收起
Objectives
产品销售
Details
收起
Planning
Area planning
零售区
互动玩法
产品体验
设计
主要用色
Details

Through a hexagonal space crafting a time tunnel, letting consumers flash back to childhood in one second.


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