Home Made Christmas

This Christmas, HFP joins Shanghai designer brand TYAKASHA to invite you to a playful, warm 「Christmas Home Party」.

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Industry

美妆护肤,服装鞋包

Pop-up type

快闪店

Dates

2020.12.20(10 days)

Venue type

商业广场

Venue size

大型≤200m²

Build-out

轻奢效果8000元/m²

快闪城市

Shanghai

Brands

塔卡沙,HFP

Event photos

All(10)

Detail photos(9)

Promotional materials(1)

Videos(0)

Results

收起

Objectives

品牌传播

Details

收起

Planning

Area planning

打卡区、零售区

互动玩法

网红打卡、体验装派发

获客销售

礼品派发、游戏

促销方式

限量版、联名版

设计

主要用色

营销

目标人群

≤19岁、20岁~29岁、30岁~39岁

传播节点

节假日

媒体推广

微信、微博

Details

For Christmas 2020, rising national skincare brand HomeFacialPro joined Shanghai designer brand TYAKASHA for a limited 「Home Made Christmas」 theme pop-up experience store, opening a playful offline Home party. The collab pop-up uses vintage deep blue as theme color, adding HFP x TYAKASHA factors; cute HFP essence cartoon figures and TYAKASHA's MR.Green, oring, White Beard aka three cartoon characters move from flat to real world, attracting many visitors and conveying simple, beautiful Christmas joy.

图片来自网络/资源方，如需认领

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