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Le Fu Cool House
Yongpu 「Le Fu Cool House」 theme offline event—cool through summer with you.
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Industry
生活方式,食品餐饮
Pop-up type
快闪店
Dates
2021.07.19(13 days)
Venue type
商业广场
Venue size
大型≤200m²
Build-out
轻奢效果8000元/m²
快闪城市
Shanghai
Brands
永璞咖啡,乐福
Event photos
All(22)
Detail photos(14)
Promotional materials(8)
Videos(0)
Results
收起
Objectives
品牌传播
Details
收起
Planning
Area planning
零售区
获客销售
礼品派发
设计
主要用色
营销
媒体推广
微信、微博
Details
Summer Le Fu Day—every day is a good day. This summer Yongpu joins Japanese variety brand LOFT for a summer limited project. Themed 「Summer Le Fu Season」, presenting a series of summer theme collab products; July 19–August 1, 14 consecutive days in Shanghai Metro City B1 atrium, cool through summer with you. On site a 「Le Fu Cool House」 for interactive experience, plus a series of fun offline activities awaiting you. 8 theme collabs for a lingering summer.
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