Kumamon Grocery · Summer Sakura Season

IP crossover

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Kumamon Grocery · Summer Sakura Season

Adorable Kumamon waits at Shanghai Wuzhong Road Aegean Shopping Park for a happy summer with you.

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Industry

IP跨界

Pop-up type

IP主题展

Dates

2021.07.09(58 days)

Venue type

商业广场

Venue size

大型≤200m²

Build-out

轻奢效果8000元/m²

快闪城市

Shanghai

Brands

熊本熊

Event photos

All(9)

Detail photos(8)

Promotional materials(1)

Videos(0)

Results

收起

Objectives

产品销售

Details

收起

Planning

Area planning

体验区、打卡区、零售区

互动玩法

产品体验

设计

主要用色

营销

目标人群

≤19岁、20岁~29岁

媒体推广

微信、微博

Details

On July 9, the popular IP collab project “Kumamon Grocery · Summer Sakura Season” theme pop-up appeared at Shanghai Aegean Shopping Park; adorable Kumamon series toys sparked a new check-in wave. Shanghai Aegean Shopping Park “YOUTH Pilgrimage Season · Cross-Dimension Seeking You” summer theme event has opened, creating a one-stop leisure spot fusing super IPs, art exhibitions, and scene experiences. The super-popular Kumamon Grocery limited opening starts! Visit Summer Sakura Season with Kumamon.

图片来自网络/资源方，如需认领

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