“Chromatic Republic” Creative Art Market

Streetwear & sports

PUMA SELECT Black Puma #Chromatic Republic# creative art market formally lands at Shanghai K11—welcome to this wild imaginative world.

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Industry

潮流运动

Pop-up type

快闪店

Dates

2021.05.27(10 days)

Venue type

商业广场

Venue size

大型≤200m²

Build-out

轻奢效果8000元/m²

快闪城市

Shanghai

Brands

彪马

Event photos

All(21)

Detail photos(12)

Promotional materials(9)

Videos(0)

Results

收起

Objectives

品牌传播

Details

收起

Planning

Area planning

打卡区、零售区

互动玩法

手作互动、网红打卡

设计

主要用色

营销

目标人群

≤19岁、20岁~29岁、30岁~39岁

媒体推广

微信、微博

Details

PUMA SELECT #Black Puma Chromatic Republic# creative art market lands in Shanghai K11 B2 atrium—a wild imaginative world. Art illustrator Radio Woon (LALA COMPANY), youth street artist Dandi Gu, green-plant concept brand 「SUPER PLANTS」, and local creative coffee 「SUNSET」 fuse different “chromatic differences” in color-themed art installations, freely showing their ideas. PUMA SELECT K11 store continues Black Puma #Chromatic Republic# playful design elements, inviting street and art lovers to spark inspiration. During the event, artists drop in every weekend to lead free creation of exclusive fun art handcrafts. Also limited tape selfie portraits and handmade collage activities—collide inspiration with artists and freely show your personality chromatic difference.