Lion King Awake Renew Auspicious Theme Exhibition

Lion King Awake Renew Auspicious Theme Exhibition

The commanding 「Lion King Awake」 arrives in Shanghai—said to be a lion king with powers to awaken fortune, wealth, and luck.

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Industry

IP跨界

Pop-up type

IP主题展

Dates

2021.02.04(24 days)

Venue type

商业广场

Venue size

超大型300m²以上

Build-out

快闪城市

Shanghai

Brands

狮王阿醒

Event photos

All(10)

Detail photos(10)

Promotional materials(0)

Videos(0)

Results

收起

Objectives

产品销售

Details

收起

Planning

Area planning

零售区

互动玩法

产品体验

设计

主要用色

Details

Red-blue New Year New Auspicious Fortune Gate; after entering, a central giant 3.5m Lion King is commanding; “New Turns Heaven and Earth” zone has mahjong, Peking Opera costumes, electric guitars, neon elements, plus a stage hung with big drums. Everywhere filled with thick New Year flavor.

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