POPMART x Beijing APM Spring Costume Theme Exhibition

中文
POPMART x Beijing APM Spring Costume Theme Exhibition
Cute POP MART figures dressed in festive New Year outfits wait to wish Happy New Year in Chinese streets hung with lanterns and copper coins.
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Industry
IP跨界
Pop-up type
IP主题展
Dates
2021.01.18(41 days)
Venue type
广场
Venue size
超大型300m²以上
Build-out
快闪城市
Beijing
Brands
泡泡玛特
Event photos
All(14)
Detail photos(14)
Promotional materials(0)
Videos(0)
Results
收起
Objectives
产品销售
Details
收起
Planning
Area planning
零售区
互动玩法
产品体验
Details

POP MART x Beijing APM Spring Dress-up: festive dolls on lantern-coin streets, mystery inspiration pods, 4D unboxing, mirrored lantern space.


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