This water-surrounded pop-up specially showcased selected pieces from the Pre-Fall 2020 collection, previewing new looks of Prada “Re-Edition” black and beige nylon bags.
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Industry
一线奢品
Pop-up type
快闪店、体验营销
Dates
2020.07.01(6 days)
Venue type
商业广场
Venue size
超大型300m²以上
Build-out
快闪城市
日本
Brands
普拉达
Event photos
All(8)
Detail photos(8)
Promotional materials(0)
Videos(0)
Results
收起
Objectives
产品销售
Details
收起
Planning
Area planning
零售区
互动玩法
产品体验
Details
LED video walls occupy 80 sqm of interior space and 11 dedicated windows, displaying images of ocean waves, seabeds and Earth's most majestic waterfalls.