To celebrate Chow Tai Fook's proud 90th anniversary and echo the spirit of “Heritage · Creation · Sharing,” the exhibition is themed “One Piece of Jewelry, One Era,” interpreting the brand's philosophy and looking ahead while discovering different eras and nearly a century of aesthetic spirit through jewelry.
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Industry
珠宝饰品
Pop-up type
快闪店
Dates
2019.07.27(8 days)
Venue type
商业广场
Venue size
150~300m²
Build-out
快闪城市
Shenzhen
Brands
周大福
Event photos
All(9)
Detail photos(9)
Promotional materials(0)
Videos(0)
Results
收起
Objectives
产品销售
Details
收起
Planning
Area planning
零售区
互动玩法
产品体验
设计
主要用色
Details
Chow Tai Fook 90th with XCEPT: culture meets new media at Shenzhen HQ and ten-city tour—honeycomb light sculpture MIRAU as 90-year time travel.