MINI

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MINI
The pop-up also showcased the latest retail technology, including touch-based interactive mirrors that let shoppers try on garments for sale without taking off their clothes. Customers could use the first 3D car printer in British history to create their own 3D MINI and request a test drive.
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Industry
服装鞋包
Pop-up type
快闪店
Dates
2012.08.10(31 days)
Venue type
广场
Venue size
超大型300m²以上
Build-out
快闪城市
英国
Brands
MINI
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Detail photos(4)
Promotional materials(0)
Videos(0)
Results
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Objectives
产品销售
Details
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Area planning
零售区
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Details

The pop-up also showcases the latest retail tech, including touch-based interactive mirrors letting shoppers try on clothing for sale without undressing. Customers can use the UK's first historic 3D car printer to create their own 3D MINI and request a test drive.


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