NIKE “AIR Rhapsody”

中文
NIKE “AIR Rhapsody”
From the outside it looks like a huge, highly futuristic AIR lab waiting for you to explore and uncover. In this imaginative creative space, you can not only see NIKE's newly launched AIR MAX 720 series, but also learn the creative inspiration and wild experiments behind it, and feel how NIKE uses technology to turn imagination into reality.
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Industry
潮流运动
Pop-up type
快闪店、体验营销
Dates
2019.03.23(8 days)
Venue type
广场
Venue size
超大型300m²以上
Build-out
快闪城市
TBC
Brands
耐克
Event photos
All(10)
Detail photos(10)
Promotional materials(0)
Videos(0)
Results
收起
Objectives
产品销售
Details
收起
Planning
Area planning
零售区
互动玩法
产品体验
设计
主要用色
Details

NIKE AIR Fantasy as a futuristic AIR lab for AIR MAX 720—inspiration experiments turning tech imagination into reality.


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