Vipshop Home Appliances and Digital Festival

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Vipshop Home Appliances and Digital Festival
#Institute of Sensory Fun: on-site KOL interaction, cross-over moments with major home-appliance brands, and a scaled-up laboratory scene
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Industry
生活方式
Pop-up type
快闪店
Dates
2018.08.01(1 days)
Venue type
广场
Venue size
超大型300m²以上
Build-out
快闪城市
Beijing
Brands
唯品会
Event photos
All(5)
Detail photos(5)
Promotional materials(0)
Videos(0)
Results
收起
Objectives
产品销售
Details
收起
Planning
Area planning
零售区
互动玩法
产品体验
设计
主要用色
Details

Using lab elements, enlarging appliance shapes, and adopting a closed structure to enhance immersive experience.


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