2391
Tiffany & Co.
The launch was combined with a pop-up store. New-product colors were used to recreate the Tiffany flagship on New York's Fifth Avenue at 1:1, with many interactive sets and installations evoking Breakfast at Tiffany's.
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Industry
一线奢品
Pop-up type
体验营销、发布会
Dates
2018.06.01(100 days)
Venue type
秀场展馆
Venue size
超大型300m²以上
Build-out
快闪城市
Shanghai
Brands
蒂芙尼
Event photos
All(9)
Detail photos(9)
Promotional materials(0)
Videos(0)
Results
收起
Objectives
产品销售
Details
收起
Planning
Area planning
零售区
互动玩法
产品体验
设计
主要用色
Details
Decorating all American street elements in blue—newsstands, food trucks, taxis, flower paper-cuts, subway stations, streets, corner cafés.
图片来自网络/资源方，如需认领
Contact
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