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Durasport
Featuring an immersive experience, futurism, and an R&D laboratory setting, it offered sports enthusiasts an ultimate experience before purchasing apparel and equipment.
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Industry
服装鞋包
Pop-up type
快闪店
Dates
2019.06.05(7 days)
Venue type
商业广场
Venue size
超大型300m²以上
Build-out
快闪城市
新加坡
Brands
Durasport
Event photos
All(9)
Detail photos(9)
Promotional materials(0)
Videos(0)
Results
收起
Objectives
产品销售
Details
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Planning
Area planning
零售区
互动玩法
产品体验
设计
主要用色
Details
To immerse customers in product experience, guide customers into related personal experiences. Highly private customization and detail display units introduce uniqueness of selected products, and by “dissecting” these products, testing them, or providing X-ray views of product construction, let customers fully understand products.
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