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Home Made Christmas

This Christmas, HFP joins Shanghai designer brand TYAKASHA to invite you to a playful, warm 「Christmas Home Party」.
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快闪店
Pop-up type
塔卡沙,HFP
Brands
2020-12-20  (10 days)
Dates
美妆护肤,服装鞋包
Industry
中国 | Shanghai
Location
商业广场
Venue type
大型≤200m²
Venue size
轻奢效果8000元/m²
Build-out
Event photos
All(10)
Detail photos(9)
Promotional materials(1)
Videos(0)
Results
Objectives
品牌传播
Details
Planning
Area planning:
打卡区、零售区
互动玩法:
网红打卡、体验装派发
获客销售:
礼品派发、游戏
促销方式:
限量版、联名版
设计
主要用色:
营销
目标人群:
≤19岁、20岁~29岁、30岁~39岁
传播节点:
节假日
媒体推广:
微信、微博
Details
活动Details

For Christmas 2020, rising national skincare brand HomeFacialPro joined Shanghai designer brand TYAKASHA for a limited 「Home Made Christmas」 theme pop-up experience store, opening a playful offline Home party. The collab pop-up uses vintage deep blue as theme color, adding HFP x TYAKASHA factors; cute HFP essence cartoon figures and TYAKASHA's MR.Green, oring, White Beard aka three cartoon characters move from flat to real world, attracting many visitors and conveying simple, beautiful Christmas joy.


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