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Nescafé Beijing Feel

On site: a Beijing courtyard fusing contemporary art with traditional architecture, specially mixed ‘Jing’ flavors pairing various traditional Beijing snacks with coffee, and fashionable, practical ‘Jing’ goods that fold in Beijing elements
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体验营销
Pop-up type
雀巢
Brands
2018-01-01  (9 days)
Dates
生活方式
Industry
中国 | Beijing
Location
秀场展馆
Venue type
超大型300m²以上
Venue size
Event photos
All(9)
Detail photos(9)
Promotional materials(0)
Videos(0)
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Objectives
产品销售
Details
Planning
Area planning:
零售区
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产品体验
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活动Details

Using courtyard houses and abundant old Beijing elements, combined with a few highly textured modern furniture and lighting effects to craft a modern-feel ancient-capital scene.


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