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“Even Masterpieces Are Restless” Creative Art Exhibition

Dulux offline pop-up theme exhibition Even Masterpieces Are Restless lands in Shanghai K11 B2 atrium—come for fun immersive interaction with the Mona Lisa, Girl with a Pearl Earring, and Van Gogh painting sunflowers.
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IP主题展
Pop-up type
多乐士
Brands
2021-07-15  (6 days)
Dates
生活方式
Industry
中国 | Shanghai
Location
商业广场
Venue type
大型≤200m²
Venue size
轻奢效果8000元/m²
Build-out
Event photos
All(20)
Detail photos(12)
Promotional materials(8)
Videos(0)
Results
Objectives
品牌传播
Details
Planning
Area planning:
打卡区
互动玩法:
网红打卡
设计
主要用色:
营销
媒体推广:
微信、微博、抖音
Details
活动Details

July 15–21, Dulux offline pop-up theme exhibition Even Masterpieces Are Restless lands in the K11 B2 atrium. What makes the Mona Lisa, Girl with a Pearl Earring, and Van Gogh painting sunflowers collectively face crisis, no longer able to calmly be “people in the painting”? Dulux pop-up theme exhibition presents the situational immersive fun video show Even Masterpieces Are Restless—see how Dulux helps masterpieces turn crisis into safety, plus a surprise gacha machine open daily limited hours. Check in with masterpiece protagonists and freely draw limited blind boxes.

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