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What's Fun This Summer
All-new PUMA×BRITTO collab—teleport to Miami from Shanghai streets; check in at popular Shanghai ice-cream shop FLUFFY.
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快闪店
Pop-up type
彪马
Brands
2021-07-17 (29 days)
Dates
潮流运动
Industry
中国 | Shanghai
Location
步行街
Venue type
小型≤50m²
Venue size
轻奢效果8000元/m²
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Event photos
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Detail photos(10)
Promotional materials(2)
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打卡区、零售区
互动玩法：
网红打卡
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联名版
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主要用色：
营销
传播节点：
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媒体推广：
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Details
活动Details
PUMA SELECT and Shanghai hot ice-cream shop 「FLUFFY」 are making a new name—“candy, sweet fruit soft candy ‘Little Gold Bears’ climb onto PUMA's new-season footwear and apparel. In midsummer sun, cool sweetness fills the heart. PUMA SELECT #Black Puma Friday# 「What Melts This Summer」, colorful themed displays, novel fun street experiences, plus all-new PUMA x BRITTO collab series for a first look. Hurry invite friends to this filled-with-fun space!
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