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「Candy Regeneration Lab」
Xidan Joy City joins Fujiya for the limited pop-up 「Candy Regeneration Lab」, inviting you to re-gaze at the power of eco-care.
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快闪店
Pop-up type
不二家
Brands
2021-07-06 (32 days)
Dates
食品餐饮
Industry
中国 | Beijing
Location
商业广场
Venue type
大型≤200m²
Venue size
Event photos
All(19)
Detail photos(12)
Promotional materials(7)
Videos(0)
Results
Objectives
品牌传播
Details
Planning
Area planning：
打卡区、零售区
互动玩法：
产品体验、网红打卡
获客销售：
礼品派发
设计
主要用色：
营销
目标人群：
≤19岁、20岁~29岁、中端
传播节点：
品牌日
Details
活动Details
When sustainable and renewable become era keywords, returning to nature is on the agenda. Rising temperatures year by year affect people's lives more, and candy is affected too. To face the global candy crisis, Fujiya limited pop-up 「Candy Regeneration Lab」 invites you to re-gaze at eco power. Three zones 「Candy Regeneration Space」, 「Candy Factor Warehouse」, 「Candy Super Energy Supply Station」—tasty and fun all wanted! Explore Fujiya and BE@RBRICK classic street figures in a limited fancy street-toy show on site.
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SHANGHAI APU APU CULTURAL CREATIVE CO., LTD ALL RIGHTS RESERVED.
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