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Tanmujiang Comb Makeup Research Institute China-Style Pop-up
Tanmujiang “Comb Room Makeup Research Institute” pop-up lands in Chengdu.
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快闪店、体验营销
Pop-up type
谭木匠
Brands
2021-05-26 (6 days)
Dates
服装鞋包
Industry
中国 | Chengdu
Location
商业广场
Venue type
大型≤200m²
Venue size
中等效果5000元/m²
Build-out
Event photos
All(9)
Detail photos(9)
Promotional materials(0)
Videos(0)
Results
Objectives
品牌传播
Details
Planning
活动主题：
国风主题
Area planning：
体验区、打卡区、零售区
互动玩法：
产品体验、体验装派发
Interactive show：
舞蹈类、乐器类
获客销售：
游戏
促销方式：
其他
设计
创意点：
A Chinese-style scene design
主要用色：
主要元素：
国风建筑、衣服
营销
目标人群：
≤19岁、20岁~29岁、30岁~39岁、女
传播节点：
品牌日
媒体推广：
微信、微博、小红书
Details
活动Details
Tanmujiang “Comb Room Makeup Research Institute” pop-up lands in Chengdu upholding artisan spirit, passing beautiful intentions of traditional culture. On site also “hair diagnosis,” “comb SPA,” “craft exclusive China-style hairstyles,” “cross-time chat with ancient KOLs,” “listen to Eastern aesthetics stories answer questions win prizes,” “interact with China-style influencers” and many interactive experiences.
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SHANGHAI APU APU CULTURAL CREATIVE CO., LTD ALL RIGHTS RESERVED.
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