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LANVIN Little Elephant Babar Pop-up

Invited Yu Menglong as “one-day store manager” for the opening.
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快闪店
Pop-up type
浪凡
Brands
2021-04-08  (83 days)
Dates
服装鞋包
Industry
中国 | Guangzhou
Location
商业广场
Venue type
150~300m²
Venue size
Event photos
All(9)
Detail photos(9)
Promotional materials(0)
Videos(0)
Results
Objectives
产品销售
Details
Planning
Area planning:
零售区
互动玩法:
产品体验
设计
主要用色:
Details
活动Details

The all-new pop-up takes LANVIN brand mascot “Little Elephant Babar” as design theme, opening a street-fun outfit world with French childlike inspiration; colorful styles fuse rich colors; on site also surprise-filled blind-box machines. As a sales-type pop-up, mainly product display; blind-box machines as gift distribution; activity interactivity weaker.


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