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COLMO x Suning Washer Mother-Child Space Capsule

The Beijing new-product debut wrapped successfully, witnessed by thousands—the future of wash care.
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快闪店
Pop-up type
COLMO
Brands
2020-09-10  (5 days)
Dates
数码科技
Industry
中国 | Beijing
Location
商业广场
Venue type
超大型300m²以上
Venue size
Event photos
All(9)
Detail photos(9)
Promotional materials(0)
Videos(0)
Results
Objectives
产品销售
Details
Planning
Area planning:
零售区
互动玩法:
产品体验
设计
主要用色:
Details
活动Details

At this pop-up site, COLMO becomes a future builder; a giant “spaceship” becomes Sanlitun's most eye-catching scenery; giant astronaut models and viral roller space-photo interactive shoots before the door draw many young people to stop and check in. Entering the COLMO spaceship feels like being on a future tech planet; “Immigration Login,” “VR Game Zone,” “Space Photo Station,” “Space Challenge Zone,” “Space Product Zone” and more segments attract large numbers of consumers for fun interaction, feeling the novel experience of immigrating to space.


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