多伦多Goop MRKT是Gwyneth Paltrow品牌Goop的快闪店，销售一系列美容产品、家居用品和服装。由当地公司Yabu Pushelberg设计，临时占地121平方米，工作室用装饰软化了这个商业空间，给人的感觉就是一个舒适的家庭，有许多桌子、植物和地毯。
Goop MRKT Toronto is a temporary brick-and-mortar store for Gwyneth Paltrow’s brand Goop, which offers a range of beauty products, home goods and clothing for sale.Designed by local firm Yabu Pushelberg, the temporary 1,300 square-foot (121-square-metre) shop has been built in an existing store, which the studio has softened with a decor that is reflective of a cosy home, with numerous tables, plants and rugs.
“The MRKT was designed for the Goop shopper,” George Yabu told Deezeen, who founded the studio with his partner Glenn Pushelberg in 1980. “Blush pink was a mutual decision between us and Goop – it’s a natural, healthy tone that we feel translates well to the brand.””It is also a colour associated with compassion and loyalty and when you walk through, you absorb the feeling the colour exudes – peace, rest and openness.” he said.
The rectangular store features a handful of large tables filled with Goop-curated items. Built-in shelves and nooks offer additional display space for products.An Avorio ivory cement side table designed by Goop in collaboration with CB2 fills one half of the store. Nearby is a geometric concrete wash station for customers to try out products.
Rustic touches large woven light fixtures, baskets and jute rugs add a natural feel throughout.
项目名称：Goop pop-up in Toronto